The Atheist Bus Campaign.

The British Humanist Association decided it was time that someone put out a pro-atheism message to counter some of the pro-religion ads that show up all over the U.K. so they put together a plan to raise some money to do just that:

The Atheist Bus Campaign launches today, Tuesday October 21 2008. With your support, we hope to raise £5,500 to run 30 buses across the capital for four weeks with the slogan: “There’s probably no God. Now stop worrying and enjoy your life.”

Professor Richard Dawkins, bestselling author of The God Delusion, is officially supporting the Atheist Bus Campaign, and has generously agreed to match all donations up to a maximum of £5,500, giving us a total of £11,000 if we reach the full amount – enough for a much bigger campaign. The British Humanist Association have kindly agreed to administer all donations.

With your help, we can brighten people’s days on the way to work, help raise awareness of atheism in the UK, and hopefully encourage more people to come out as atheists. We can also counter the religious adverts which are currently running on London buses, and help people think for themselves.

As Richard Dawkins says: “This campaign to put alternative slogans on London buses will make people think – and thinking is anathema to religion.”

Which is pretty cool and my only complaint is that it’s happening in the U.K. and not all across America. Still it’s good to see the message getting out. It does my heart even more good to know that in the two days the campaign has been soliciting donations it’s not only met its original goal but has gone on to collect a total of £ 88,237.45 so far! That’s a huge success that will see the campaign expanded to cover the whole of the U.K. and include more than just buses. They’re still accepting donations as well so it may grow even more before it’s done.

Thanks to SEB regular djbrianuk for letting me know about this wonderful campaign. Now we just need to get it brought over here to the states.

And I have to admit that the slogan would make a wonderful tag line for SEB.