Angry Birds CEO sees opportunity in piracy

There is a growing number of people in the various entertainment industries that are calling for a different approach to dealing with piracy other than trying to nuke it from orbit. There will always be a certain amount of piracy, but that doesn’t mean you can’t make money from your products. Especially if you can come up with new ways to turn pirates into customers. This is a problem that requires innovation, not legislation. #seb #piracy #videogames

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Angry Birds CEO: “Piracy May Not Be A Bad Thing”
While lawmakers and Hollywood execs try to come up with ways to combat piracy in ham-fisted, knee-jerk ways that punish everyone, the CEO of Rovio Mobile — better known as the company that makes Angry Birds — has joined his voice to more sensible suits who see online piracy as an opportunity to learn and grow.

While admitting that his company has issues with piracy and unlicensed products that make money off the wildly popular game, Rovio Mobile CEO Mikael Hed said earlier this week, “We c…

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