Do you know what today is? It’s National Hairball Awareness Day. How fucking stupid is that?
Seriously folks, if you own a cat then chances are your awareness of hairballs is pretty damned high already and if you don’t own a cat then I can assure you that hairball ignorance is bliss. There’s a lot of issues that your average American could use a good heaping helping of “awareness” about, but hairballs isn’t one of them. It shouldn’t come as any surprise that one of the promoters of “National Hairball Awareness Day” happens to be Hill’s Pet Nutrition Inc. makers of the Science Diet® Hairball Control cat food that has “natural fiber technology.”
This “Awarness Month/Week/Day” nonsense has gotten so out of hand that next month—May for those of you who are a little slow—there are 50 things it’s the “Month Of,” 38 things “Of the Week,” and around 110 things that are “Days” which includes long standing traditions such as Mother’s Day, but also much less widely observed occasions such as “Get Caught Reading Month,” “More Than Just A Pretty Face Month,” “National Hug Holiday Week” (7-13), “Kiwanis Prayer Week” (14-20), “Paranormal Day” (3rd), “Respect for Chickens Day” (4th), “Do Dah Day” (6th), and the “National Infertility Survival Day” (7th). I can see it now:
Me: “Hello. My name is Les and I’m a survivor of infertility and a recovering chicken disrespecter.”
Crowd: “HELLO LES!”


















Truer words have yet to be uttered.
Some of these days/weeks/months of “awareness” really intrigue me (and not in a particularly positive way). What, seriously, are we to make of such nonsense?
This seems to imply that reading is a shameful activity. Low-blow: perhaps it is in the South. I’d prefer a “Get Caught Masturbating Month.”
So I guess this means no Mandarin chicken from the local Chinese restaurant on this day. I’m curious, though, what the rationale was behind elevating chickens to such a level of status for a day. Why not eels, for instance, or wildebeest? A “Respect for Bengali Tigers Day” would be an idea that I’d consider getting behind (though I generally love all animals, with the exception of snakes).
I have no idea what the hell this even means, nor why it must last for an entire month.
See above. I assume “Oh-Bla-Di-Oh-Bla-Da Day” looked better on paper than it did in action.