	Comments Posts

Bad choices in logo design.

By Les, on 7 May, 2005

So you tell me what you see in the new logo for Brazil’s Instituto de Estudos Orientais:

Ouch. That’s gotta hurt.

Found via ***Dave who got it from Boing Boing.

14 comments to Bad choices in logo design.

Lisa

7 May, 2005 at 2:57 AM

Penis meet vagina?

They’ll be remembered, that’s for sure….
MRK421

7 May, 2005 at 4:27 AM

Cranial, rectal inversion?
zilch

7 May, 2005 at 4:40 AM

Yonial, lignal reversion?
GeekMom

7 May, 2005 at 7:18 AM

Either way, you’re fucked.
***Dave

7 May, 2005 at 9:18 AM

The irony is that it’s actually a very clever and nice logo, a golden yellow pagoda in front of a rising sun. I’m not sure how it could be tweaked to eliminate it’s, um, other associations.

I also wonder how it got out of committee, but that’s another matter.
Game Guru GG

7 May, 2005 at 12:26 PM

We’re fucked!
chief

7 May, 2005 at 12:37 PM

Wow… I only realized what the picture was supposed to be after reading Dave’s comment. It’s like that picture where you either see a vase or two people looking at each other. All depends on your mind set.
Les

7 May, 2005 at 12:46 PM

I saw both what it was supposed to be and what it strikes most people as being when I looked at it and I agree that it is a clever design that has an unfortunate double meaning.

Perhaps if the pagoda was a bit fancier and looked even more like a pagoda it wouldn’t be so bad.
leguru

7 May, 2005 at 5:28 PM

Muito bem!
Merujo

8 May, 2005 at 11:20 AM

Sit on my pagoda and tell me that you love me!! Monty Python goes Asian (and waxes Brazilian…)
John Fuller

9 May, 2005 at 7:08 PM

The sun needs to be offset. Maybe set it a little to the right or left, and then up a little. Otherwise it does have some sex appeal. A logo like that might be a good for gettin’ busy after some good studying.
Casey

25 July, 2005 at 12:38 PM

Kamakazi says to the graphic artist: “No No No! I said our saying goes “On BEhalf of the rising sun!” NOT “IN BACKHalf of the rising sun” !!!!!

or

Logo for resturaunt: PHUKET THAI
“we deliver anywhere….. no, really”
Casey

25 July, 2005 at 12:46 PM

So Bin Laden was finnaly killed, his retarded cousin took over as the leader of the bunch.

Ali-Kahlhachulumibelhmi says to the new leader
“see boss, I told you hot air baloons wouldnt do any real damage!”
Prowler

25 January, 2006 at 5:18 AM

I agree, that the sun should b offset and perhaps some rays or halo as well – just to disconnect the sexual feeling that sume ppl have ROFL

And perhaps different strokes….

Nice work anyway – keep it simple.